Observe others when you’re out in public and you’ll notice nearly everyone is surfing the web on their mobile device. In fact, over 70% of people have a smart phone today and the number of people surfing the web on mobile devices is still growing.

So, let’s explore why you need to get ahead of the curve and make sure your website is
mobile-friendly in 2016.

A mobile-friendly site can benefit from the following:
• Increase site traffic
• Fast loading time
• Improved user experience
• Competitive advantage

Did you know that on April 21, 2015, Google released an algorithm that boosts the ranking of mobile-friendly websites on mobile search results? Yes, this means that your site’s ranking can increase in traffic if it is mobile-friendly. It also means that sites that are not mobile-friendly suffer in Google’s mobile search results.
In 2016, mobile search trends are expected to continue to grow, making mobile-friendly websites more important to a successful online marketing campaign than ever before.

If you don’t have a mobile-friendly website and would like to update your site to a responsive web design, give us a call. Here at AMPs, our in-house team of expert designers and web developers can get your website back on track and ranking in mobile searches.

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